Demand Planning

Promotion Planning

Promotion Planning for Supply Chain Planning (part 1)

Trade promotions have always been murky water.  Manufacturers give millions of dollars annually to retailers in the form of slotting fees, sample and trial items, reverse logistics fees, new...
Promotion Planning

Promotion Planning for Supply Chain Planning (part 2)

In the previous article, we have developed four dimensions of a comprehensive promotion planning process. Promotion planning success depends upon the scope, the performance measurement, the accuracy of the...
Forecast accuracy

The Importance of Forecast Accuracy in the Demand Planning Cycle

Demand planning strikes the balance between having sufficient stock levels to meet demand without having surplus as the end goal. But figuring out the quality of your forecast requires...
sources of data for demand planning

ERP, CRM and PLM sources of data for demand planning

Data is an integral part of the demand planning cycle. But, the trickiness of collecting data comes mainly from pulling it from all the sources of data for demand...

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